To receive our monthly Newsletter with Specials, Promotions & News Products - sign up below:
We want to bring you a taste of what some of our customers are like to celebrate the diversity in British business personalities and how they use quality point of sale display items to convey instant messages to their customers. Our first customer uses Tastemodern Crock Card Holders to tempt you to their goodies.
As I made my way through the crowds of green shirts and leprechaun lookalikes on Saturday, I was eager to see how adventuress some of the well known Irish pubs in Brighton would be with their menus. With so much emphasis on ‘getting them in’ and getting the pints ‘down ye’ this is without doubt a BIG day for Guinness and fair play to them for their beer mat marketing and oversized hats that once earned based on your capability for alcohol consumption, take pride of place for years to come as collector’s items (yes, I do have one).
If you have been following Channel 5’s series – The Restaurant Inspector with Fernando Peire from London’s famous Ivy Restaurant – you could well be sitting smugly thinking that your restaurant is ‘ivy league’ by comparison with some of those highlighted in the TV series. However, I think that Peire draws attention to the fact that we can get too precious about our menu and how we do things, that we can get a bit jaded over time and lack the desire to try new things and we can convince ourselves that we are too busy to pay attention to detail in the small areas but the ones that count the most.
As we work with various plastic materials to help give our customers a new lease of life by looking more appealing via their signage and point of sale, the news item today about Matthew Green getting a new lease of life thanks to a plastic heart powered by a portable driver in a backpack caught my eye. At only 40, this plastic heart buys him some time whilst he awaits a transplant and means that he can enjoy a quality of life with his family.
Today the news has been dominated by the fact that there is just one year to go before the Olympic Games. Various activities planned throughout the day to heighten the excitement with previous Olympic winners taking part in events up and down the country. It is very exciting and even if you were originally or still are an Olympic sceptic it will be very hard to stay that way as the momentum builds over the next 365 days.
A trip to the North Lanes in Brighton is always a treat especially when you come across an innovative idea for retail interiors.
The Morning Advertiser hosted their spring 2011 Freehold 500 Business Club last month at the engaging Olde Oak Inn Hurley, Berkshire - with a guest list to include independent publicans from around the UK and specialists in the food and drink industry.
Whilst walking my dog in the park yesterday I caught sight of a flyer posted onto a tree. As I stooped to ‘scoop my poop’ I was able to read what it said – targeted to dog owners the header read – Does your dog pull on the lead? It then goes on to say that the person who posted the flyer is an expert in dog behaviour and can take care of all your problems.
Never before has it been so important to support the high street trade and attract customers and yet local councils penalise shoppers and not reward them...
Spider on the Wall Ltd are a professional mystery shopping service that specialise in helping companies understand their customer service and identify areas for improvement.
By Sadie Hopkins, owner of www.yorkcoffeeemporium.co.uk , a specialist coffee roasters and coffee consultancy.
Deciding on a coffee menu which is unique enough to make your café stand out yet recognisable enough to encourage new customers can be tricky...
Garden Centres have for many years offered a wide range of products other than plants, gardens tools and garden accessories....
With the VAT change in January 2011, catering and hospitality businesses are faced with how to increase prices without upsetting or losing customers.
In America more and more coffee shops are disconnecting Wi Fi connections to make room for customers without laptops.
Marcell Rizza, Director at Tastemodern has compiled a guide to help with creating and getting your coffee shop business off the ground with some practical design and operational tips.
Feedback is essential in today’s society, with companies having to work harder than ever to gain customer loyalty, ensuring that the service provided was satisfactory (or more than satisfactory!) is essential knowledge, our comment/suggestion boxes provide a way for you to gain that vital information.
Creating attractive food and beverage product display can draw the customer in, promote new products, announce a special event, or advertise a menu change. If your display area is well located by the entrance or by the best flow of traffic then you have one of the most proven (and least expensive) forms of advertising at your disposal.
How to attract more customers into your café or restaurant can be achieved in many ways. The key to finding the customers you want is to focus on the word ‘attract’.
The customer journey – Would that be you…
Providing your customers with the information that will able them to make an informative product purchase in your staff restaurant or café is fundamental.
In any dining environment making our establishment appealing to customers is critical. Part of that appeal is making your offer very clear. The customer is looking for service and it must be our daily “mantra” to make it easy for them at a glance to know what to do next.
Tastemodern, a new company spear headed by a team of retail, fine dining and corporate restaurant professionals is to provide high quality innovative point of sale and promotional display products with the launch of www.tastemodern.co.uk.
